Online Research Recruitment? We got you covered. 

Recruiting for remote user tests, interviews, surveys or focus groups? We handle participant recruitment for your online research — from screener to incentive payout. Suitable for both qualitative and quantitative research.

• Recruitment from a pool of 100,000+ B2C and B2B participants
• Free usage of the User Sense platform included
• Includes screener, scheduling, reminders and participant payouts

Online research comes with its own recruitment challenges. Participants who travel to a physical location tend to stay engaged more easily; in online sessions, people drop out faster, technical issues appear, and quality is harder to monitor. That's why our online recruitment screens for four additional factors:

• Device and connection. Does the participant have a working camera, microphone and stable connection? For some studies we also need screen sharing or installation of a specific browser or app — we verify this before the session.
• Digital fluency. Does the participant's skill level match what the research requires? Navigating a prototype, installing an app or completing a card sorting task independently calls for a different profile than holding a Zoom conversation.
• No-show prevention. No-show rates are higher for online sessions than for in-person research. We send calendar invitations, multiple reminders and a personal check 24 hours before the session.
• Identity and fraud. Online recruitment carries real fraud risk. We screen for duplicate sign-ups, check answers for consistency and run sample audits on session recordings.

Our recruitment service covers virtually every form of remote and online research. The most common:

Online user tests (moderated and unmoderated)

For website testing, prototype testing and app testing we recruit participants who complete a test remotely — with or without a researcher present. For unmoderated sessions, recruitment is usually faster because participants take part on their own schedule.

Remote in-depth or user interviews

For in-depth or user interviews via our own platform or via Teams, Zoom or Google Meet we recruit participants who are comfortable on camera and willing to talk for 30 to 90 minutes. We confirm beforehand that the participant has a quiet space and decent audio.

Online focus groups

For remote focus groups we recruit participants who are available at a fixed time and willing to engage actively in group discussion. This calls for a different profile than a 1-on-1 interview: people need to feel comfortable speaking up in front of a group.

Online surveys and quantitative research

For large-scale surveys we deploy hundreds or thousands of participants quickly within a specific audience segment. You get real-time visibility on completion progress through the platform.

Card sorting and tree testing

For card sorting and tree testing we recruit participants who complete a navigation or structure task independently in their browser. No researcher present during the session.